Zuora Unveils New Usage-Based Pricing Capabilities at Subscribed Live London
Slice of Finance Team
09/26/2024
Key Highlights:
- Zuora announces new tools for usage-based pricing at Subscribed Live London.
- 53% of consumers prefer usage-based pricing for AI and GenAI services.
- Zuora's metering and rating solution accelerates pricing experimentation.
- Companies like Digibee and Yellow.ai adopt Zuora’s solutions for faster pricing innovations.
- Recent Togai acquisition enhances Zuora’s capabilities.
Source: Business Wire
Quotes
“ “Giving our customers immediate and accurate visibility into usage-based pricing is absolutely critical for an AI-powered integration platform like ours.” ”
Rafael Nobrega, Product Manager at Digibee
Our Take:
Zuora’s continued innovation in usage-based pricing reflects the shifting market dynamics towards consumption-driven models, especially in AI and GenAI services. The ability to integrate real-time usage data with flexible pricing experimentation will be a key differentiator for SaaS companies looking to align their pricing models more closely with customer value. Zuora’s acquisition of Togai strengthens its position as a leading solution in this space, empowering businesses to quickly adapt to evolving market demands while improving customer transparency.
