#10 - Monica Eaton, CEO at Chargebacks911

Join us on this week's episode of the Slice of Finance podcast, hosted by Jared S. Taylor! Our Guest: Monica Eaton, CEO at Chargebacks911.

What you’ll get out of this episode:

Industry Pioneer: Monica Eaton shares how Chargebacks911 has transformed the chargeback management landscape over 15 years.
Role of AI: Insights on AI and machine learning’s impact on chargeback mitigation and how technology shapes the future of payments.
Leadership & Innovation: How fostering a startup mentality keeps Chargebacks911 innovative and agile in a rapidly evolving market.
Parenting & Technology: Monica offers valuable advice on parenting in a digital age, emphasizing discipline and exposing kids to technology.

Transforming Chargeback Management: A Conversation with Monica Eaton

Monica Eaton, CEO of Chargebacks911, sits down with Jared S. Taylor on the Life’s of Finance podcast to delve into the evolving world of chargeback management. From the early challenges of pioneering a new industry to leveraging AI for future advancements, Monica shares her journey and leadership philosophy.

The Early Days of Chargebacks911

Monica founded Chargebacks911 over 15 years ago when chargebacks were an uncharted area. "Imagine a world where you search 'chargeback' and find nothing," she recalls. Her mission was clear: educate the market and develop solutions for merchants who previously had no resources or guidance. This drive led to the creation of a global company that now sends cease and desist orders to protect its brand—a stark contrast to the industry’s humble beginnings.

AI’s Role in Fraud Prevention

A hot topic in today's business world is the integration of AI. Monica is enthusiastic about technology’s potential, but she approaches it cautiously when applied to chargeback fraud. "AI requires clean data input; otherwise, it can create worse problems," she explains. Chargebacks911 uses AI for adaptive technology and sentiment analysis, ensuring a balance between automation and the essential human element in their processes. Monica stresses that while AI can make processes efficient, understanding and interpreting human behavior remains crucial in effective chargeback mitigation.

Fostering a Startup Mentality in a Growing Company

Maintaining innovation and a startup mindset is a cornerstone of Chargebacks911's culture. Monica believes in empowering her team to think creatively and independently, much like they would in a startup environment. "It's about having fun, taking risks, and not being afraid to fail," she says. By avoiding rigid hierarchies and focusing on iterative KPIs, the company ensures it remains adaptable and forward-thinking.

Monica Eaton’s Parenting Philosophy

Monica also opens up about raising her two daughters in a technology-driven world. Drawing from her upbringing on a farm, she instills values of hard work and discipline in her children. "Expose your kids to things they initially dislike; it builds resilience," she advises. Emphasizing the importance of integrating technology, she ensures her daughters understand its role across industries, preparing them for the future.

Looking Ahead: Expanding Chargebacks911’s Global Reach

As e-commerce and mobile payments continue to grow, Chargebacks911 is expanding into emerging markets, aiming to provide innovative solutions worldwide. Monica highlights the vast potential in borderless expansion, emphasizing her team's mission to democratize chargeback management and foster fair and balanced financial exchanges globally.

Monica Eaton’s conversation is not just about chargebacks; it’s a look into how innovation, leadership, and technology can shape industries and empower individuals.